OSWEGO, N.Y.– The 46th annual Super Dirt Week has returned to Oswego Speedway for the third straight year.
Originally hosted at the New York State Fairgrounds in Syracuse, N.Y., the Columbus Day tradition attracts fans and drivers from all over the world.
“We sell tickets in 18 states and three countries,” Super Dirt Week Director of Events Jeff Hachmann said. “It’s the Super Bowl of dirt car modified racing.”
Oswego Speedway has more than 800 campsites that will be filled for Super Dirt Week. Campers begin arriving on Sunday, September 30 and will stay through the main event, the Billy Whittaker Cars 200, on Sunday, October 7.
Super Dirt Week is projected to generate nearly $12 million for the Oswego community. The event staff expects almost 35,000 people to stop by throughout the week-long festivities.
“All that money that they’re spending is going to the Oswego community,” Hachmann said. “Hotels are filled.”
Front Office and Group Sales Manager of the Quality Inn and Suites Kristen Kenney said this is one of the busiest times of the year for her staff, especially on the weekend.
“We sell out,” Kenney said. “It’s a positive impact pretty much Monday through the following Sunday.”
Hachmann already feels the electricity in the air.
“You can feel a buzz around the track,” Hachmann said. “We have all the tools to make this a special event.”
With sold out camping spots and thousands of tickets already sold, Super Dirt Week looks to fulfill its name as “racing’s biggest party.”